12,000+ km, 770+ Villages: Solar Rath Takes Rooftop Solar Awareness Across Central Odisha

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Bhubaneswar, October, 2026: Taking the rooftop solar conversation to the grassroots, TP Central Odisha Distribution Limited (TPCODL) has reached 779 villages across eight districts through its Solar Rath initiative, covering 12,193 km, touching 14,327 consumers and generating 9,198 enquiries on rooftop solar and the PM Surya Ghar: Muft Bijli Yojana.

The Solar Rath was conceptualised to take awareness on rooftop solar directly to communities and help consumers understand its benefits, the installation process and the provisions available under the PM Surya Ghar scheme. Through direct engagement at the village level, the initiative sought to make information on rooftop solar more accessible and encourage consumers to explore clean energy solutions for their homes.

A key part of the outreach was the Solar Sanga, who travelled with the Solar Rath and interacted with consumers across villages, explaining rooftop solar benefits, addressing queries on subsidies and installation, and sharing information on the PM Surya Ghar scheme. The campaign generated 9,198 enquiries, reflecting strong consumer interest and opportunities for further engagement on rooftop solar adoption.

The Solar Rath travelled across Dhenkanal, Anugul, Puri, Khordha, Nayagarh, Katak, Kendrapada and Jagatsinghpur, taking the rooftop solar message to communities across Central Odisha. The initiative covered 78 villages in Dhenkanal, 89 in Anugul, 198 in Puri, 173 in Khordha, 61 in Nayagarh, 90 in Katak, 22 in Kendrapada and 68 in Jagatsinghpur, taking the cumulative outreach to 779 villages.

With rooftop solar adoption in Central Odisha crossing 79,900+ installations, the Solar Rath has taken awareness of rooftop solar and the PM Surya Ghar scheme directly to consumers and communities.

Speaking on the initiative, Shri Gajanan S. Kale, Chief – Odisha Distribution Business, Tata Power & CEO, TPCODL, said, “The Solar Rath was envisioned to take the rooftop solar conversation directly to communities and make information on the PM Surya Ghar: Muft Bijli Yojana more accessible. The response across eight districts highlights the value of direct, grassroots engagement. Each interaction helps build awareness, address consumer queries and encourage more households to explore the benefits of rooftop solar.”

The Solar Rath initiative reinforces TPCODL’s efforts to strengthen consumer awareness, facilitate access to information on rooftop solar and support the adoption of clean energy across Central Odisha. TPCODL- Powering Villages. Inspiring Solar.

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