Solar Rath Flagged Off in Kataka to Promote Rooftop Solar Adoption
August 05, 2026: Strengthening its commitment to promoting clean and sustainable energy, TP Central Odisha Distribution Limited (TPCODL), a joint venture of Tata Power and the Government of Odisha, flagged off the Solar Rath from the Office of the District Collector, Kataka, to create awareness about the PM Surya Ghar: Muft Bijli Yojana and encourage rooftop solar adoption across the district.
The Solar Rath was flagged off by Sri Dattatraya Bhausaheb Shinde, Collector, Kataka and Dr. Ipsita Priyadarshini Mishra, ADM (Development), Kataka, in the presence of senior TPCODL officials. The awareness vehicle will travel across the district, educating consumers on the benefits of rooftop solar, government subsidies and the simple installation process. A dedicated Solar Sanga team will accompany the campaign to engage with consumers and address their queries.
Speaking on the occasion, Sri Dattatraya Bhausaheb Shinde, Collector, Kataka, said, “The Solar Rath campaign will help take awareness about rooftop solar directly to the people, enabling more households to benefit from the PM Surya Ghar: Muft Bijli Yojana. Such initiatives play an important role in promoting renewable energy and supporting sustainable development.”
Dr. Ipsita Priyadarshini Mishra, ADM (Development), Kataka, said, “Creating awareness at the grassroots level is essential for increasing rooftop solar adoption. The Solar Rath initiative will help consumers understand the benefits of the PM Surya Ghar: Muft Bijli Yojana and encourage greater participation in the state’s clean energy transition.”
Speaking on the initiative Sri Gajanan S. Kale, CEO, TPCODL, said, “The Solar Rath campaign is helping us take the benefits of the PM Surya Ghar: Muft Bijli Yojana directly to consumers. Through sustained awareness and doorstep engagement, we aim to accelerate rooftop solar adoption and contribute to Odisha’s clean energy future.” TPCODL continues to promote rooftop solar across its operational areas through initiatives such as ‘Mo Chhata, Mo Sanchaya’, Gram Sabhas and the Solar Rath campaign, making clean and affordable solar energy more accessible to consumers.
