TPCODL Rolls Out Solar Rath in Puri to Boost PM Surya Ghar Drive

During the ongoing Rath Yatra festival, TP Central Odisha Distribution Limited (TPCODL), a joint venture of Tata Power and the Government of Odisha, has launched its ‘Solar Rath’, Odisha’s first-ever mobile awareness campaign dedicated to promoting the PM Surya Ghar: Muft Bijli Yojana and encouraging households to adopt rooftop solar energy. The campaign was flagged off from the TPCODL Puri Division Office. The drive was officially inaugurated by the Chief Guest Shri Niti Ranjan Sen, OAS (SAG), Managing Director, Odisha State Seeds Corporation Ltd., in the presence of TPCODL’s circle and division leadership.

As part of the initiative, two dedicated ‘Solar Sanga’ are accompanying the Solar Rath to take awareness on rooftop solar directly to consumers. They are educating citizens about the benefits of the PM Surya Ghar: Muft Bijli Yojana, the financial savings offered by rooftop solar, available Central and State Government subsidies, eligibility criteria and the step-by-step application process. The campaign also showcases a 1 kW ULA Model along with various rooftop solar solutions, enabling consumers to better understand and identify systems best suited to their household energy requirements.

Leveraging the festive footfall during Rath Yatra, the Solar Rath is covering Puri city and key locations across the district, including Konark, Kakatpur, Nimapada, Pipili, Sakhigopal, Chandanpur, Kanas and Brahmagiri. Through village visits, community interactions and awareness sessions, TPCODL aims to make reliable information on rooftop solar easily accessible so that more families can reduce their electricity bills, generate clean energy and actively contribute to a sustainable future. The initiative is expected to encourage greater participation in the Government of India’s flagship rooftop solar programme. As Odisha’s first-of-its-kind mobile rooftop solar awareness initiative, the Solar Rath reflects TPCODL’s continued commitment to strengthening consumer engagement while supporting the Government’s vision of expanding renewable energy adoption and building a cleaner, greener and energy-secure Odisha.